East Tennessee State University

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Integrated Marketing Communications

East Tennessee State University

Faculty:Department of Marketing
Degree:Bachelor
Field of Study:Digital Communication and Media/Multimedia
Marketing/Marketing Management, General
Communication, General
Length:4 Year(s)
Cost per year:*
National: $39,863

Cost is an approximation, converted from USD.

Careers:Advertising ManagersInfluencerFundraising Consultants

Description:

The Department of Marketing a Marketing program leading to the Bachelor of Business Administration (B.B.A.) degree with a major in Marketing. Marketing majors must select one of five concentrations: Integrated Marketing Communications, Entrepreneurship, Marketing Analytics, Marketing Management or Fashion Marketing and Merchandising. Programs are designed to equip students with conceptual foundations and practical skills necessary for entry-level positions in both private and public-sector organizations.

Prerequisites:

Grade for Entrance Previous Year (%)*65
These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
    ETSU admission decisions are based on application, high school graduation or equivalency, academic performance in high school, assessment scores (ACT, SAT, or other), completion of high school requirements with grades earned in those courses, and/or transfer credit.

    * The entrance grade may change from year to year. Please contact the school for further information.

    * We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.

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    Modified on June 28, 2024

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